The home page can carry a welcome message to your customers.
To change the introduction text select 'Home Page Text' on the 'Options'
menu from the Product Database screen.
Welcome Message
This is a title to the introduction. It should contain a brief welcome message to the customer.
Introductory Text
The introductory text should be used to introduce your store. You can also briefly detail any special deals, delivery or purchasing information in this paragraph. It should be no more than 2 or 3 short paragraphs long.
TIP: Although the Home Page Text is optional, it will help with your search engine ranking if you include as many of your Keywords as possible in the Welcome Message and the Introductory Text.
Instant-Shop™ User Manual